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Test Bank for Global Marketing, 9th Edition

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Test Bank for Global Marketing, 9th Edition by Warren J. Keegan, Mark C. Green

This Test Bank for Global Marketing 9th Edition by Mark C. Green, Warren J. Keegan contains 17 test banks for all 17 chapters of the book.

All tests are in Word format.

Instant download after payment.

Description

Test Bank for Global Marketing, 9th Edition by Warren J. Keegan, Mark C. Green
This Test Bank for Global Marketing 9th Edition by Mark C. Green, Warren J. Keegan contains tests for all chapters of the book in word format with all answers to them. Test Bank for Global Marketing 9th Edition by Mark C. Green, Warren J. Keegan will help you to conduct brilliant assessment and you will save your time during checking process because all answers are included. Test Bank for Global Marketing 9th Edition will help you to assess your student who are doing this course.

In Test Bank for Global Marketing 9th Edition by Mark C. Green, Warren J. Keegan you will find test banks for the following chapters:

  1. Introduction to Global Marketing
  2. The Global Economic Environment
  3. The Global Trade Environment
  4. Social and Cultural Environments
  5. The Political, Legal, and Regulatory Environments
  6. Global Information Systems and Market Research
  7. Segmentation, Targeting, and Positioning
  8. Importing, Exporting, and Sourcing
  9. Global Market-Entry Strategies: Licensing, Investment, and Strategic Alliances
  10. Brand and Product Decisions in Global Marketing
  11. Pricing Decisions
  12. Global Marketing Channels and Physical Distribution
  13. Global Marketing Communications Decisions I: Advertising and Public Relations
  14. Global Marketing Communications Decisions II: Sales Promotion, Personal Selling, and Special Forms of Marketing Communication
  15. Global Marketing and the Digital Revolution
  16. Strategic Elements of Competitive Advantage
  17. Leadership, Organization, and Corporate Social Responsibility

This Test Bank for Global Marketing 9th Edition by Mark C. Green, Warren J. Keegan contains 17 test banks for all 17 chapters of the book.

All tests are in Word format.

Instant download after payment.

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